The Region of Calabria will host the traditional Rai 1 new year’s eve prime time show «The Year to Come». Several artists from the music and entertainment scene will perform to celebrate together the last day of 2023, into 2024. With the highest new year audience rating among all national broadcasters, the Rai1 live event will be a great opportunity for Calabria to show its wonderful territory to the public. Rai Com and the Calabria Region have signed a two-year agreement that includes promotion of the region on the Rai channels and on Rai Italia to enhance local culture and habits, nature and landscapes, gastronomy. From July onward, spotlights on Calabria will be shown on Rai daytime programs. The location of the new year’s live event will be announced in the coming months.